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The Clarified Realty Podcast | Real Estate Secrets Your Agent Doesn't Want You To Know!

Buying or selling a home can be a scary process, but in the Clarified Realty Podcast Tom Clary and his co-host, Ron Bruno, tackle that fear head-on by exposing all the secrets your real estate agent doesn't want you to know. From saving up for a down payment, to inspections and appraisals, all the way to the close of escrow -- they share tips on how to avoid the common pitfalls and mistakes usually make, so that home buyers and home sellers can confidently buy, or even sell, the home of their dreams.
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The Clarified Realty Podcast | Real Estate Secrets Your Agent Doesn't Want You To Know!
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Now displaying: Category: Sellers
May 9, 2018

People mainly buy or sell real estate because they are going through some sort of transition, i.e.: they are getting a new job or someone has passed away. One of the most prevalent reasons is divorce. We're talking to Douglas Wolf, a family law attorney who specializes in the worst of the worst of these cases involving spousal abuse cases. He takes us on a step-by-step guide of how someone can sell their home during a divorce. Hopefully, it can help reduce the stress of an already awful circumstance.

Feb 2, 2017

In this episode of the podcast, we go into detail about what Tom believes is the ultimate secret for getting your house sold -- it's what he calls the idea of "Telling The Story Of Your Home." The best way to get a potential buyer interested in purchasing your home is to create an emotional connection with them by "writing" an impactful and interesting narrative that "hooks" them into the house. When done correctly, this usually translates into higher nets and hopefully quicker sales for you the seller. Tom starts off by discussing his experience in the entertainment industry, working with some of the greatest storytellers alive. Through this experience, he was able to create powerful tools to develop compelling, interesting narratives that draw "audiences" in and connects with them on a deeper level. and then how, after you've done that, find the audience that is out there looking for you. He discusses how it is important to create a consistent and congruent story that about the home -- as well as the dangers of telling one that is contradictory to the home. He then goes step-by-step through the various tools agents can use to tell their stories: staging, photography, property descriptions, and video -- to name a few. He talks about how each one can and should be done effectively in order to evoke a feeling inside of the potential buyer searching for a home in front of their laptops at home. Then, after a compelling story has been written, it needs to be told to an audience! Tom guides you through the process of finding where the attention is that will get your listing noticed. This is an episode that anyone trying to pick an agent to help sell their house will want to hear!

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